jonnygoldstein.com

Had a great get together of DC Media Makers last night. I got a lot out of listening to Andy Carvin and Chris Parandian talk about the wireless industry and the inner workings of Washington DC. Also heard from Jill Foster that the panel Andy, Phil, and I took part in for DC Web Women’s 12th Anniversary catalyzed a lot of conversation among attendees, and opened their eyes to how simple it is to get started with online video production.

Tonight Jill and I are going to attend the DC Social Media Club which professes this mission:

Social Media Club is being organized for the purpose of sharing best practices, establishing ethics and standards, and for promoting media literacy. This is the beginning of a global conversation about building an organization and a community where the many diverse groups of people who care about social media can come together to discover, connect, share and learn.

It’s at the offices Edelman, which was recently raked over the coals for representing Wal-Mart in a recent New Yorker Story.

Here is the agenda for tonight:

The April roundtable will be led by Joe Price and will focus on case studies of companies that have solicited user-generated content and their subsequent responses when those projects go awry.
Examples:
- Dell’s IdeaStorm suggestion site
- LA Times Wikitorial experiment
- The Bush/Cheney Sloganator from the 2004 election
- Nike’s customized logo maker
- Chevy Tahoe’s video remixing contest

How do big organizations adapt to a world where anyone can make media about anything? Can corporations harness this, or is it an exercise in futility? Look forward to hearing more perspectives this evening.