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These are the notes I took from Nick O’Neill’s presentation at the Social Media Rockstar event today.
Create Goals
Come up with attainable goals for your brand
1.
Sample goals
—Have presence in x locations by date
—Reach x number of people by date
—Write x bog posts weekly
—Respond to all inquiries through social media within x hours
2. Write down your […]

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If you are a Gen X-er and have ever worked with boomers, they probably drove you crazy, and vice versa. Why? Different generations have different values and different ways of seeing the world. If you are trying to communicate with people from a different generation, a little knowledge goes a long […]

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Join us this Weds, April 9, 9PM EST, as DocPop (AKA Doctor Popular AKA Drown Radio) is drops his new nerdcore album Me Geek Pretty One Day on Jonny’s Par-tay. Tracks like “LolCats” and “Gygax” will send you into a spiral of geekgastic ecstasy…
DocPop is the kind of guest we at […]

Watch tonight’s show here!

Julia Roy, Digital Girl

Promo video for Mimoco, which produces mimobots–designer USB flash drives. This previews custom content which is preloaded on select mimobots.
Julia Roy is a huge fan of Mimobots, the designer USB flash drives, and has acted as a kind of evangelist for them. Evan Blaustein, CEO of Mimoco provided Julia […]

Rohit Bhargava is a very smart guy. I saw him in action at SXSW Interactive a few weeks ago leading a session called 10 Ways to Piss Off a Blogger. He basically got the assembled group to write the kernel of a chapter of what I expect to be his next book for him. Genius!
In […]

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20080310-63 - SXSW 08 Day 3

Originally uploaded by roland

Come chew the Cud with Jonny Goldstein and Scott Stead as we recount our excellent adventures on at SXSW Interactive 2008. We met tons of awesome people, reconnected with old friends, […]

Bloggers and PR/Marketing people talking about how to piss off bloggers. From a conversation at SXSW led by Rohit Bhargava:
1. People who are obviously not longtime readers who pretend they have been.
2. Stealing content, messing with your identity
3. Getting you on mailing list and not getting you off it.
4. PR based outreach. Treating […]

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Archive Part 3:

Eric Litman, the Managing Director of WashingtonVC, is our featured guest on the Par-tay. Here’s how WashingtonVC describes itself:
WashingtonVC is an early stage fund and incubator that grows companies through the exchange of complementary technologies and marketing services. Modeled after the traditional Japanese keiretsu, WashingtonVC’s portfolio of […]

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